The CAN-SPAM Act (Controlling the Assault of Non-Solicited Pornography and Marketing Act) is a law in the United States that regulates commercial email messages. It sets out requirements for commercial emails, gives recipients the right to have emails stopped from being sent to them, and spells out penalties for violations.
The CAN-SPAM Act applies to any email message that is sent for the purpose of promoting a product or service, or for the purpose of sending other types of commercial messages. It does not apply to transactional or relationship messages, such as emails about an existing account or a purchase that a customer has made.
Under the CAN-SPAM Act, commercial emails must include certain information, such as the sender’s identity, a clear and concise subject line, and a physical postal address. They must also provide a mechanism for recipients to opt out of receiving future emails from the sender.
Violations of the CAN-SPAM Act can result in penalties per email for each separate violation. It is important for businesses and organizations to be aware of and comply with the CAN-SPAM Act in order to avoid these penalties and maintain the trust of their customers.